Posts Tagged ‘Marketing’

Generating interest from multiple buyers is one of the most effective ways to maximize valuation and improve deal terms in an M&A process. When multiple parties are competing to acquire a business, sellers gain leverage in negotiations, often leading to a higher purchase price, better deal structures, and improved closing conditions. Conversely, a sale process…

Selling a business requires more than just finding an interested buyer. A well-executed sale process depends on professionally prepared marketing materials that provide prospective buyers with the right level of information at the right time. These materials help generate interest, establish credibility, and guide buyers through their evaluation of the opportunity. Without them, a business…